Maira de Cassia Petrini
Maira de Cassia Petrini
Introduction
Visiting professor at HEC Montreal - Canada (2017), doctorate in Business Administration at Fundação Getúlio Vargas - SP (2006) and Master of Business Administration at Federal University of Rio Grande do Sul (1999). Adjunct Professor of the Postgraduate Program in Administration at PUC RS, she has 24 years of experience in Information Systems and Technology, having worked in companies such as Procergs, Hospital Israelita Albert Einstein and IBM and conducted ad hoc consultancy in systems of Bussines Intelligence. In recent years, he has developed research and studies in the area of Administration, with emphasis on themes related to sustainability and its strategic adoption in companies, social businesses, sharing economy and social innovation. He is currently the leader of the Sustainability and Business with Social Impact research group and coordinates research projects on these topics.
Areas of interest
Themes
Concentration Areas and Lines Research
Strategic Management
- Marketing
Strategic Management
- Mercado, Comportamento e Inovação
Strategic Management
- Strategy, Organizations and Society
Research Structures
Research Group
- Sustainability and Business with Social Impact